Episode 264. Box Office Records

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[vc_row full_width=”stretch_row” content_placement=”top” equal_height=”yes” parallax=”content-moving-fade” slider_images=”12004″ slider_animation=”fadeZoom” overlay_color=”rgba(0,0,0,0.2)” css=”.vc_custom_1512315432253{background-position: center;background-repeat: no-repeat;background-size: contain !important;}” anchor_link=”top”][vc_column width=”2/3″ offset=”vc_col-lg-offset-2″][rowshape type=”rowshape_4″ position=”bottom” height=”30″ color=”#2b272c”][rowshape type=”rowshape_4″ position=”bottom” height=”50″ color=”rgba(166,115,81,0.6)”][/vc_column][/vc_row][vc_row full_width=”stretch_row” anchor_link=”intro” css=”.vc_custom_1451644722488{padding-top: 60px !important;padding-bottom: 100px !important;}”][vc_column][vc_empty_space height=”15px”][vc_column_text]”Reduced Shakespeare Company PodcastDan Berube, Marketing Manager for Merrimack Repertory Theatre, lists how many box office records The Ultimate Christmas Show (abridged) shattered during its four week run (Largest Pre-Sale, Largest Single Day Sale, Best-Selling Holiday Show, and #3 All-Time Best-Selling Show in MRT history), and also how many RSC shows are in MRT’s Top 25 Best-Selling Shows (SPOILER ALERT: all of them). Featuring excellent marketing strategies, the challenges of marketing single shows vs. entire seasons, theories about whether reviews matter, and the reasons why our record for #1 best-selling show in MRT’s history will probably never be broken. (Length 22:20)[/vc_column_text][/vc_column][/vc_row]